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A rose by another name is apparently sweeter – eMetrics goodies

Last week, as part of a trip to visit the Yahoo! mother-ship in Sunnyvale and other goodness, I attended the eMetrics Marketing Optimization Summit in San Francisco.  This was my second time attending...

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Phil Mui – Hotshot Man

‘O stand, stand at the window As the tears scald and start; You shall love your crooked neighbour With your crooked heart.’ It was late, late in the evening, The lovers they were gone; The clocks had...

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Rachael Gerson – Lovely Woman

“Hello. My name is Inigo Montoya. You killed my father. Prepare to die.”   Today, we speak to the delectable Rachael Gerson.  Ask her to do supercalifragalisticexpialidcious next time you see her....

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Who needs the Oscars when you have the DAA Awards for Excellence?

Oh how I rub my grubby little paws together when this time of year rolls around.  ’Tis upon us again, my friends, the annual Awards for Excellence presented by the Digital Analytics Association....

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